Brand Website | Parallax

The Ask

The client requested a full website redesign, with the new one being modern without eliminating a family-warm feel. They wanted equal weight given to corporate and consumer strands upon arriving at the landing page, but then branching out with separate information for each respective audience. Hopes were the new site would increase web traffic to individual brand sites and social media channels as well as improve the content management and navigation.

 

The Solution
Exploring a modern website design approach using Parallax, the consumer website essentially walks a visitor through a story just by scrolling down the page, increasing visitor engagement.

 

Accreditation
AD/Graphic Designer: Jonathan Agomaa
Copy Writer: Jackie Richie